Creative Director | Brand Specialist | Designer
As a Creative Director and Brand Identity expert, I have been developing innovative and highly successful campaigns for top-tier entertainment properties and Fortune 500 companies for more than 15+ years. Having worked in Los Angeles, Chicago, New York, and most recently in Europe for four years, I have gained a comprehensive understanding of the latest global trends and market demands.
Early in my career, I was privileged to work as a Creative Director | Editor | Designer at several elite post houses with clients ranging from top agencies like LEO Burnett, BBDO Worldwide, J. Walter Thompson, music videos with U2 & Aerosmith to top Fortune 500 companies like Mcdonalds, Reebok, Mountain Dew, Disney, Motorola, Mercedes, Discovery Channel, ESPN, and many more.
Afterward, I transitioned to working with in-house teams, where I spent over a decade as an Art Director at NBC Universal, helping lead promo & marketing creative. We developed TV promos and collaborated on print & digital campaigns from concept to fruition, launching and sustaining 100+ TV shows. It was truly enjoyable to create for such beloved shows and events as; The Voice, Law & Order SVU, ER, Friends, 30 Rock, The Office, Will & Grace, Parks & Recreation, Heroes, and many Superbowl promos & the Olympics. Then I took a position as a Senior Art Director at Tribune Broadcasting | WGN America, where I helped establish the creative strategy, essence, and design of many series, movies & special marketing and advertising campaigns.
Currently, I am the Founder & Creative Director for Bid Branding Boutique, a Branding and Marketing Studio. With an ever-growing roster of talented international artists & freelancers, we specialize in branding small to midsize companies. We are grateful for our fabulous clients worldwide in Europe, Australia, Japan, Canada, and the US. What drives me is helping people bring their company’s vision to life. I love the creative process and leading and inspiring creative teams more today than ever.
Managing creative teams | Collaborating across disciplines | Brand identity development | Project management and workflow | Hands-on Art Director | Design | Animation & Motion Design | Print, digital & social content ideation and development
- Member of the Art Directors Guild: 2002 – Current
9 PromaxBDA North America Awards
6 Promax BDA Global Excellence Awards
4 New York Festival Awards
3 Clio Key Art Awards
2 Addy Awards
Adobe Cloud Software
Premiere Video Editing
Motion & 3D Design
Web UI & UX